When just starting their business, David Abercrombie and Ezra Fitch produced leisure products and goods for fishing, but gradually changed their direction under influence of time, and started producing boheme from 1988.

There is a chain of Abercrombie stores in the USA, Canada, and Great Britain, but with appearance of the Internet it became accessible all around the world. The Abercrombie online store offers casual wear for men, women, and juniors. The range of products includes jeans, shirts, sweatshirts, t-shirts, swimwear, etc.